Evander Holyfield, Mike Tyson continue to joke about ‘Bite Fight’
Former heavyweight champions Mike Tyson and Evander Holyfield are continuing to take advantage of their notorious history together, turning it into a marketing opportunity.
In 1997, in perhaps the most heavily hyped rematch of all time, Tyson lost his composure and bit off part of Holyfield’s ear. At the time, that earned Tyson a $3 million fine and a ban from boxing.
Nowadays, the one-time superstars have turned it into a marketing opportunity.